The immersive and inviting experience brings the world of Olympia to life through a dynamic installation space that celebrates the aesthetic, craftsmanship, and inspiration behind Burberry’s Olympia bag. The architecture of the pop-up reflects a contemporary approach, highlighting sweeping curves lined with statues reminiscent of Ancient Greece, reimagined for a modern era. The shape of the space resembles the arc of the Olympia, a mesmerizing repetition of feminine form – majestic and strong. The pop-up will house an assortment of Olympia bags, in a variety of shapes, styles and colors. There will also be a limited-edition collection featuring styles in warm sand and blue topaz with a chunky gold-plated chain strap, and marigold yellow and marsh green with leather straps. Each bag will have an edition number engraved on the inside.
To further enhance the luxury experience, an interactive AR (animated reality) component will allow guests the opportunity to bring to life the famed Elpis statue, placing an animated digital version of the statue in their surroundings to be able to wander around, leaving a trail of motion sequence statues behind.
Location: Burberry, Miami Design District – 112 NE 39th St #10, Miami, FL 33137
Dates: June 22nd – TBD
Prada Outdoor ‘Coast’ Pop-Up
Prada Outdoor, which is a series of pop-up shops and in-store installations, is dedicated to the emotions conveyed by four settings — Garden, Coast, Mountain, and Snow. Prada Outdoor’s immersive ‘Coast’ pop-up will transport guests directly into a theatrical coastal oasis, reminiscent of Miami’s very own beaches and surroundings, right within the Miami Design District neighborhood. The space will contain a selection of exclusive product from Prada’s ‘Coast’ collection, and will offer a multitude of unique experiences with an in-store DJ, a lifeguard tower, outdoor frozen ice & lemonade cart, a polaroid activation with take home postcards, and a data capture digital interaction Hypno Game for guests to enjoy.
Location: Prada, Miami Design District – 152 NE 41st St Suite 112, Miami, FL 33137
Dates: June 24 – July 12
