Borboleta has taken it upon itself to bring to you products that target your lashes…A routine we tend to forget or neglect! Having unleashed their brand new beauty category, “Lash Care,” it comes with their game-changing, ultra-nourishing, ultra-safe lash care routine meant to benefit skin while effectively cleansing and enhancing natural lashes.

Here to save the day is the hero of Borboleta’s lash care routine which is their ophthalmologist tested and approved Lash Serum, which enhances and nourishes eyelashes in as early as four weeks. They offer products to keep them clean, nourished, as well as accessories to make it all easier! Get ready to bat those lashes…

Beauty isn’t something that can be captured—it’s living, breathing and wild. It’s something a little different for each of us, yet so easy to recognize—like a butterfly—each one unique, but equally beautiful.-Kimber Jaynes, Founder of Borboleta