In view of the global situation, we will not be going around the world this year (unfortunately). But you still have to get some great outfits. Good news, Loewe and Paula’s Ibiza unveil a fresh new collection!


For this new year 2020, Loewe is collaborating with Paula’s Ibiza, the coolest label in the Spanish archipelago. This capsule is composed of its brightly colored t-shirts, effortless shirts, fluid shorts and swimsuits enhanced with tie and dye prints, or its playful accessories such as bags in the form of octopuses, dolphins and whales. This evokes a veritable “visual feast”, as Jonathan Anderson says in a press release. The first Loewe x Paula’s Ibiza fragrance, for men and women, is a juice with notes of warm ambergris and fresh coconut water.

To ensure a better future for children in socially vulnerable groups affected by COVID-19, LOEWE will be donating 40 euros to educational projects for every product sold in the Paula’s Ibiza fashion collection between April and August 2020 with an initial donation of 500,000 euros. To achieve this LOEWE is collaborating with Plataforma de Infancia, a Spanish alliance of social organizations that works to protect children and adolescents’ rights. To launch a series of educational programs this summer in Spain aiming to reduce inequality and school dropouts.

Discover the new collection on the website, click here!

By Justine Duclaux

Photos: Website